Live Nation is rolling out a major new ticket initiative titled the ‘Summer Of Live’ promotion, launching April 29th and running through May 05th, with more than 4,000 shows eligible for discounted pricing.
The move comes in the wake of a recent court ruling that found the company operated as a monopoly, with the promotion expected to serve as both a fan incentive and a public goodwill push heading into the summer touring season.
Under the campaign, select tickets will be priced at $30 across a wide range of major tours and festival appearances.
Among the biggest rock and metal acts included in the promotion are Guns N’ Roses, Iron Maiden, Five Finger Death Punch, Avenged Sevenfold, Good Charlotte, Breaking Benjamin, Deep Purple, Evanescence, Godsmack, Motionless In White, Mötley Crüe, Rob Zombie, Marilyn Manson, The HU, Orgy, Shinedown, and Staind, among others.
The campaign also extends to festival billing, including the ‘Summer Of 99 Festival & Beyond’, which features Creed, Limp Bizkit, Cypress Hill, and more.
Full details on eligible shows and ticket availability can be found via Live Nation’s official promotion page.
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Why not just lower the existing prices for their shows?Media: https://www.facebook.com/photo.php?fbid=1578487743789079&set=p.1578487743789079&type=3