Liquid Death Selling Limited Edition Cans Containing Ozzy Osbourne’s DNA: “Clone Me, You Bastards”

After previously making headlines with their satirical ‘pit diapers’, Liquid Death are back with another bizarre and bold marketing stunt—this time involving the Prince of Darkness himself, Ozzy Osbourne.

The company has unveiled a limited-edition run of just 10 cans of Liquid Death Iced Tea, each of which was actually consumed by Osbourne and is now being marketed as containing traces of his DNA via saliva. Each of these unique cans has been sealed in a lab-grade container to preserve its, uh, biological value—with the tongue-in-cheek implication that you could potentially clone the heavy metal icon one day, should technology and legal permissions catch up.

Ozzy Osbourne, who has worked with Liquid Death before but never quite like this, commented on the release with trademark wit: “Clone me, you bastards.”

Each of the ten cans is also personally autographed by Osbourne and is available now at $450 each via liquiddeath.com/ozzy.

You can check out the full ad for the release below, featuring the 76-year-old Black Sabbath legend in all his chaotic glory.

Do you love independent bands, or are you in one? The Mosh Network is not just a rock/metal news website, but it doubles as an independent band directory, designed so that visitors can browse independent bands by not just subgenre, but location as well. It’s perfect to keep your finger on the pulse of your area’s hottest and newest bands or if you’re in a band, it’s a great way to find bands to network with! Click the banner below and start discovering bands all over the world, now!