Chris Fronzak, the outspoken frontman of Attila, is expanding his entrepreneurial footprint with a new music-industry venture. Over the weekend, Fronzak announced Tour Soundtrack, a platform designed to monetize the music played over venue P.A. systems during set changes and other live-show gaps. The service enables artists and labels to pay for their songs to reach concert audiences in real time.
According to the Tour Soundtrack website, the platform offers several advantages:
- Targeted Audience Exposure: Music plays directly to fans already aligned with your genre at live shows.
- Genuine Engagement: Unlike playlist ads or digital bots, tracks are heard by real concertgoers.
- Credibility by Association: Songs featured alongside touring artists gain instant trust from fans.
- Comprehensive Promotion: Tracks appear on venue playlists, Spotify playlists, social media, and onsite signage.
- Performance Analytics: Artists can track when and where their songs were played, plus Shazams and click data.
Currently, the first available campaign is tied to Attila’s upcoming tour opening for Slaughter To Prevail and Whitechapel, running from March 21 to April 22. Tour Soundtrack estimates over 61,000 concertgoers will experience the featured music during that trek.
This latest venture builds on Fronzak’s growing business portfolio, which already includes a tour van rental service, Jawz chewing gum, God Pods coffee, and his OnlyFans platform. With Tour Soundtrack, Fronzak continues to blur the lines between live performance and innovative music promotion.
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